Sandra Phillips

Sandy Phillips is the Director of Creative & Brand Strategy at Avalon Action Alliance. As a seasoned brand and communications leader with over 20 years of experience, Sandy plays a pivotal role in elevating brand awareness for Avalon and its partners, while spearheading key initiatives that drive the organization's mission forward.

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Prior to joining Avalon, Sandy led brand governance and design strategy at GE Vernova, where she played a key role in shaping the company's brand – a significant milestone in GE's 130-year history. She also ensured adherence to brand standards across a global organization of 70,000 employees.

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Throughout her career, Sandy has successfully led creative teams, collaborated with cross-functional partners, and supported executive leaders at Fortune 500 companies like GE and The Home Depot. She excels at crafting impactful visual content for events, social media, marketing materials, and other communication platforms, ensuring a consistent brand presence across all internal and external touchpoints.

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Sandy's transition to Avalon was driven by a deep desire to make a meaningful impact. With family ties to first responders and the military, she understands firsthand the importance of Avalon's mission of connecting them with the right resources to help them move forward.

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Sandy holds a Bachelor of Fine Arts in Graphic Design from the Rochester Institute of Technology and resides in upstate New York with her college-aged daughter and triplet teenage sons.